The Speakers

Jeff Johnson

Jeff Johnson

In today’s unpredictable business landscape, continuity and performance depend on more than just plans—they depend on people. Drawing on hard-won lessons from special operations in high-threat environments, this session explores how elite teams build trust, stay mission-focused, and thrive through adversity.

Jared Frederick

Jared Frederick

We’ll dive into the power of mentorship, the importance of relationships, and the role of empowered leadership in driving results. Learn how to apply proven principles of adaptability, decentralized decision-making, and clear intent to create a culture that embraces change, ensures operational continuity, and fuels organizational growth.

Read bio

Jared joined the Summit Point team in January 2021 after a meritorious, decade-long career in the United States Marine Corps. Jared served over two years with the Fleet Anti-Terrorism Security Teams (FAST) and seven more as a Critical Skills Operator (or “Raider”) with Team 8231 in the Marine Special Operations Command (MARSOC). Jared accelerated quickly and held numerous leadership roles within Fast Company to include Fire Team Leader as well as Squad Leader. In 2009 Jared tried out for and was selected to be a part of Marine Special Operations Command. After roughly a year-long period of special operations training, Jared received the coveted orders to 2nd Marine Special Operations Battalion. During his seven-year tenure with MARSOC, Jared honed his skills in close-quarters combat, explosive breaching, technical surveillance, human source handling, and achieved Tier 1 accreditation as a sniper. His extensive military experience includes five deployments, where he received multiple commendations for superlative duty including recognition for valor in combat.

After exiting the Marine Corps in the summer of 2017, Jared decided to pursue higher education and enrolled at Columbia University in New York City. While at Columbia, Jared held a commanding 3.5 GPA. He graduated in December 2020 with a Bachelor of Science Degree in Political Science with a dual concentration in US Government and International Relations.

Today, Jared is the Director of Business Development for Summit Point Training Facility, managing a multi-million-dollar pipeline across four divisions. With constant focus on right now, next year and beyond, Jared has implemented scalable growth operations while embracing autonomy and empowering his team. SPTF is on track for a record year in 2025, with 2026 and 2027 just as promising.

Dough Hetsch

Dough Hetsch

Running a business from 40,000ft

Josh Fertel

Josh Fertel

Successful Digital Marketing Strategies
 
1. Building Compelling, SEO-Friendly Websites
 
2. Implementing and Maintaining Effective Search Engine Optimization (SEO) Programs:
 
3. Enhanced Search Engine Optimization Tactics:
 
4. Optimizing Lead Generation Through Pay-Per-Click / Google AdWords Campaigns:
 
5. Social Media Strategies:
David Dillon

David Dillon

Leading a Business Facing Uncertainty
We are facing elevated levels of uncertainty in 2025, and that
makes leading an organization effectively very difficult.
But uncertainty is not a new challenge, so we can leverage
lessons learned in the past. Information and insights can help us in times like we are facing today.

Bobby Braun

Bobby Braun

’ll be doing a training on “building a killer sales team.”
 
Here are my bullet points
  • Foundations and structure
  • Vision casting
  • Sales script formulation
  • Hammering the basics
  • Continuing education
  • Playing to win
Chuck Hall

Chuck Hall

Mid Atlantic president. Will lead a panel discussion at the end of each day with daily speakers attending.

Rob Chavez

Rob Chavez

I will be teaching the ZONE Sales and Marketing System.

– Download the cheat sheet here

Janette Gallardo

Janette Gallardo

This session challenges business owners to look at their company from a buyer’s perspective and ask the hard question: “If your business was for sale today, would you buy it?” If the answer is anything less than a confident yes, it’s time to change that, starting with financial clarity, strong decision-making, and strategic leadership. This talk is designed for entrepreneurs who are ready to shift from reacting to leading, from chaos to clarity, and from surviving to growth.

Lauren Turnock

Lauren Turnock

Topic: Customer Service as a Profit Center: Turning CSRs into Revenue Drivers
Summary: Most business owners see customer service as a cost — but what if your CSRs were your most powerful sales team? In this session, you’ll learn how to turn your front office into a revenue engine by training your CSRs to qualify leads, boost conversions, protect your calendar, and deliver an experience that drives long-term growth. We’ll cover the metrics that matter, mistakes that cost you money, and the systems you can implement right away to get results.

Thomas Keys

Thomas Keys

1.  My Journey in the successful sale of my business.
2. What is the right time to sell your business.
3. Why not just keep doing what you’re doing.
4. Who is the best buyer for the business.
5.  Do you plan on staying onboard with the new ownership
6.  What is the right amount to sell the company.
7.  Life after the sale.  Search for purpose.  Now what?
8.  Is the company ready for its “Close up”  Due Diligence.
9.  Do I hire a business broker or just handle the sale alone.
10.  Hiring the right professionals (Lawyers and Accountants) for the transaction.
11.  The financial impact of the sale on your family.
 
Questions and Answers.